Sol in the News
“Deb Gabor was born to un-fuck brands brand. As a brand dominatrix and investor pitch whisperer with legendarily bad travel karma and a uterus that attracts assholes she is here to play on The Nice Guys today. Why in the hell she would want to come back for a 5th time is unknown to me, I guess she loves the fuckery. She is Sol’s spiritual leader as well as author of the bestselling book, Branding is Sex. Get Your Customer Laid and Sell the Hell Out of Anything. Here to get me laid, welcome Deb to The Nice Guys AGAIN!”
“If you don’t lock your brand down and determine the core DNA and strategic foundation of the values and beliefs your company was built on, the market will take on the roll of defining that for you. That’s how brands break their promise.”
“Your brand exists in the hearts and minds of your customers , your brand is not necessarily something you create in a vacuum and put out to the world to let them accept, you actually have to include your customer in the creation of the brand because if you don’t involve them in the process, your brand is going to take on a life of its own.”
“Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with Deb Gabor, who is the CEO of Sol Marketing, brand expert, and investor pitch whisperer. She is the author of Branding Is Sex and assist clients in increasing revenue at her 8 Hour Brand workshops. For more information: www.SolMarketing.com.”
"The breakfast joint’s acronym, coined for its host of international pancakes, teased the news earlier this week to drum up press — and encourage its customers to guess what its new name could possibly stand for — with plans to do the official reveal on Monday."
“Back to back departures of top executives and an exposé in a national news publication— detailing multiple incidences of misconduct against women — isn’t likely to take down Nike Inc., according to experts.”