“The services provided by most domestic airlines are indistinguishable,” says Deb Gabor, CEO of brand strategy consultancy Sol Marketing. “Public memory is also very short. We remember the scandal until the next one comes out.”
“The services provided by most domestic airlines are indistinguishable,” says Deb Gabor, CEO of brand strategy consultancy Sol Marketing. “Public memory is also very short. We remember the scandal until the next one comes out.”